It’s exciting, it’s interesting, it’s…scary! Yes, going live with a product that has been in development for almost 3 years is a frightening step. But not like walking too close to the edge of a steep drop kind of scary where there is only one way to go. No, it’s more like a roller coaster kind of scary just, before, the, chain, lets, you…go.
The development phase has been our chain keeping us on a slow and steady pace onwards and upwards. Now that this process is almost behind us, we can look forward to the ups and downs of the roll out, manufacturing and sales process. And, much like the first drop on the roller coaster, this is what we got into this business for. Not to be held back by the chain. There are sure to be ups and downs and perhaps even a few loops here and there but one thing is certain, Sensative will launch the campaign and we will continue to move forward towards bringing Strips to market!
Our campaign has been built around a consistent process of research, reading, learning and creating since early this year. This has led us to develop what we think will be a campaign that focuses on the benefits of Strips and how it can make peoples’ lives better. And, is there any better use of smarthome technology than that? We don’t think so!
We’ve created what we feel is a fun, informative and entertaining film, breaking some rules along the way, while making sure to stay true to our company’s motto that smarthome technology should make sense. We believe the video does that in a light hearted way which people will appreciate.
Will they invest? Well, if we knew that, we’d likely have lucrative careers waiting for us elsewhere. We hope they will, we think they will. We believe in our product and we feel certain that our campaign conveys this. Strips will change the magnetic sensor industry. Of this we are certain. We also know that the campaign will be a success since the people who know us and support us are ready to help us spread the word, a key factor for our wanting to launch a crowdfunding campaign from the beginning.
We’d love it if you came along for the ride.
Strips by Sensative. Now that makes sense!
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